The Mustard Seed Pie-Off Challenge




It’s as ‘EASY as PIE’ to give this Thanksgiving Season

Join the #YYJPieOff Challenge Today!

Help us reach our ambitious goals of $100,000 and 100,000 lbs of food to help restock our pantry for the Fall & Winter months.

[/vc_column_text][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1507924719751{background-color: #ffffff !important;}”]Campaign Launch – October 4th: Witness the #YYJPieOff Spectacle!

The official #YYJPieOff Challenge launch ignites as The Mustard Seed’s Executive Director Bruce Curtiss takes a “pie in the face”

Join media, celebrity and VIP guests at our 13,500 sq ft Food Security Distribution Centre in Esquimalt at 1 PM.

Step 1 – Accept the Challenge

Post a short video on your Facebook or Twitter accepting the challenge. Get one of your staff, a friend, family member, or competitor to finish it off by giving you a pie in the face! Check out last year’s challenge video for inspiration.

Other Ways to Get Involved:

  • Start a food drive or collection at school, work, or in your neighbourhood;
  • Become a Sponsor! – Contact for details;
  • FOLLOW us on FacebookInstagram or Twitter ! Watch for campaign updates throughout the month—like, share and re-post!
  • DONATE online today! Be sure to check off #YYJPieOff Challenge when prompted.

Step 2 – Deliver the Bounty

Bring your collected food and funds to the Big Weigh-In at The Food Distribution Centre at 808 Viewfield Rd. on October 31st between 10am and 4pm.

Tools for Success:


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